ODII is a new office accessory line that combines the joy of using a fountain pen with HAY's playful design. The series consists of a Fountain pen, Pen holder, Desk tray, Pen case, and package.
Form development | Brand Research | CMF | Prototyping
This project is an Artcenter class project and has no direct affiliation with the brand HAY.
“ We pay attention to the small moments that take up our daily lives and develop new takes on designs to support them.
No object is too common, no detail too minute. ”
- Mette and Rolf Hay
Fountain pens in the market are too serious and stuffy!
“ I hope everyone knows that FOUNTAIN PENS ARE FUN! “
Unleash Your Creativity with Playful Design Fountain Pens!
Fountain Pens
With its eye-catching design and vibrant range of color options, ODII appeals to a diverse audience, breaking free from the conventional and somber aesthetics of typical fountain pens in the market.
PEN HOLDER + DESK TRAY
Inspired by the delightful aesthetics of the ODII fountain pen, the ODII Desk Tray and Pen Holder perfectly capture the same playful essence and round design elements, creating a harmonious and cohesive look.
PEN CASE & PACKAGE
Keep your writing essentials organized and secure while minimizing environmental impact with the ODII recycled paper pulp pen package.
APPEARANCE MODEL PROTOTYPES
CNC wood milling / Sanding / Wax finish
Grind paper with water / Paper pulp molding
Primer / Spray paint
This project has no direct affiliation with the brand HAY.